How do you use the English language in your covering letter and introductory email to stand out?

A covering letter or introductory email is not there to repeat the CV. It should make the reader understand why this application is relevant.

Stephen Drew, Tara Cull and Will Ridgway discuss how to use English language in architecture covering letters and introductory emails, including avoiding templates, communicating values, skills and experience, and making applications stand out.

The conversation covers:

• Why stock-standard cover letters get ignored
• How to communicate values without sounding generic
• How to connect skills and experience to the practice
• Which mistakes weaken introductory emails
• How to write in a way that helps the reader invite you to interview

Read the episode notes: How to use English language in your covering letter

Watch the video on YouTube: How do you use English language in your covering letter?

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Chapters

• 00:00 Why covering letters still matter
• 05:00 Avoiding stock-standard templates
• 12:00 Tara Cull, Will Ridgway and Stephen Drew on language
• 20:00 Communicating values, skills and experience
• 28:00 Common cover letter and email mistakes
• 36:00 Writing to get an interview at your target practice
• 44:00 Making the reader's job easier
• 50:00 Final tips for standing out

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