
The Business of Architecture: Risks, Rewards, and Real Talk with Hakan Agca at Cross Works
What does it take to build a thriving architecture business from scratch? Hakan Agca, founder of CrossWorks, joins the show to share his journey from working in top firms to running his own practice.
We’re diving into the nuts and bolts of the business of architecture: taking risks, building networks, hiring as well as firing, scaling sustainably, our biggest mistakes and staying ahead with technology like AI and BIM. It’s real talk about the challenges and rewards of entrepreneurship in the built environment, all wrapped up in a lively and our most brutally honest chat yet.
00:00 Introduction and Studio Tour
We’re diving into the nuts and bolts of the business of architecture: taking risks, building networks, hiring as well as firing, scaling sustainably, our biggest mistakes and staying ahead with technology like AI and BIM. It’s real talk about the challenges and rewards of entrepreneurship in the built environment, all wrapped up in a lively and our most brutally honest chat yet.
00:00 Introduction and Studio Tour
00:40 Moving to Camden
00:58 Starting the Business
01:19 The Business of Architecture
02:09 Essential Skills for Architects
02:39 Challenges of Running a Business
04:37 Networking and Client Relationships
06:33 Scaling Up the Practice
09:00 Innovations in Architecture
10:31 Hiring and Team Building
15:06 Work Environment and Culture
24:16 Debating Work Efficiency
25:00 Flexibility in the Workplace
26:19 Office Dynamics and Technology
27:44 The Importance of Office Presence
29:09 Challenges in Architecture Careers
31:12 Forecasting and Business Strategy
34:23 The Role of Technology in Architecture
40:26 Recruitment and Culture Change
48:26 Final Thoughts and Contact Information
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Creators and Guests

Host
Stephen Drew
Hello! I’m Stephen Drew, Founder of the Architecture Social—an online community and resource hub dedicated to helping professionals in Architecture, Design, Development, and Real Estate advance their careers. I’m here to connect you with insights, tools, and opportunities that lead to meaningful growth, whether you’re just starting out or ready to take that next big step.